Did you know that India is the world’s second-largest gold consumer? Over the decade, the country’s average gold demand has exceeded 800 tonnes. The high demand reflects the rich culture and emotional connection with gold. Indians traditionally buy gold on special occasions. Akshaya Tritiya is one of the most auspicious occasions for buying gold. For millions across India,
Akshaya Tritiya is celebrated as a highly revered and auspicious day in the Hindu calendar. It is believed that it brings prosperity, success, and endless growth. Buying gold on Akshaya Tritiya is considered one of the most auspicious things in Indian tradition. So, what makes Akshaya Tritiya an auspicious time to buy gold? Let’s explore the reason for old-age traditions.
The significance of Akshya tritiya
Akshaya Tritiya is also known as Akha Teej, Akti, or Parashurama Jayanti. It falls on the third tithi (lunar day) of the bright half (Shukla Paksha) of the Hindu month of Vaisakha. The word Akshaya means “never decrease” or “eternal”, indicating prosperity and wealth. Tritiya refers to the “third phase” of the moon. It is believed that making charity and business investments on this auspicious day multiplies manifold and ensures perpetual success.
Mythological importance of buying gold
According to Indian mythology, Akshaya Tritiya holds several significant meanings of akshaya tritiya. In the Mahabharata, Lord Krishna gifted the Pandavas the “Akshaya Patra” on this day. A divine vessels offer unlimited food, for never faced scarcity,
Additionally, the river Ganga descends from Kailash Parvat to Earth on Akshaya Tritiya, and it is also believed that the goddess Annapurna was born on this day. For many, Akshaya Tritiya is a time to start a new beginning of marriage and bring joy and prosperity into their lives. It’s a day of abundant blessings from celestial bodies. Buying gold on this day guarantees endless wealth and prosperity,
Symbol of prosperity and wealth
Gold is seen as a symbol of wealth and purity, and its acquisition on this day is believed to attract the blessings of Goddess Lakshmi. Akshaya tritiya is a spiritually important day, Purchasing gold on this day brings financial stability, attracts wealth to families, and lasting blessings.
No Need for muhurat (Auspicious timing)
Like other major festivals or occasions, we need an astrologically auspicious time to start a new beginning. On Akshaya Tritiya, there is no need to require specific auspicious times (muhurat) for new ventures, investments, or marriages.
This day is considered highly auspicious in itself. Any deed or new beginning performed on this day brings prosperity and long-lasting benefits.
Ideal investment opportunity
Apart from religious belief, Akshaya Tritya is a great time to invest due to seasonal offers and discounts provided by jewellers. Gold is a tangible asset that retains its value over time; it secures investment against inflation and economic changes.
Gifts for blessing
Many families buy gold jewelry, coins, or bars as gifts for their loved ones on Akshaya Tritiya. It is believed to bless the family members with prosperity, happiness, and well-being. Gifting gold brings good fortune from the goddess Laxmi.
Conclusion
A thoughtful way to show your love to family members and how much you care is to pick out the ideal jewelry and coins for them on an auspicious day of Akshaya Tritiya. Emori crafted a collection to cherish every individual personality, whether they love the timeless beauty of lab-grown diamond rings, the elegance of a contemporary Mangalsutra, the regal allure of lab-grown diamond necklaces, or the timeless tennis bracelets. The collection also includes coins designed for investment purposes.
So, what are you waiting for? Celebrate Akshaya Tritya with our lab-grown diamond jewelry collection.
